Reinventing an Educational Institution

The International School of Elite Education is a private, co-educational, international school based in New Cairo, Egypt, London, United Kingdom and the El-Shorouk district in Saudi Arabia. ISEE’s mission is to empower each student with quality education by providing an enabling, challenging, and inclusive environment where diversity is embraced and appreciated.

This project covered a wide range of touchpoints from initial logo designs and development, to print collateral, digital landing pages and websites. It moved onto diverse subjects such as wayfinding and signage as well as creating an entire iconography before finishing with a complete branding guidelines document.